SEO-conscious website redesigns

Redesign the experience without discarding what already works

A redesign can improve clarity, speed, and conversion, but careless changes can also break links and erase valuable search signals. Nexxen rebuilds the contractor website inside the selected managed system while treating content, URLs, redirects, analytics, forms, and follow-up as part of the migration.

One system, three levels

Start with the monthly plan that matches the operation.

Compare every feature

Contractor system

Essentials System

$187/month

The managed website foundation a contractor needs to look credible, capture enquiries, and stay current.

Book a call about Essentials

Contractor system

Premium System

$497/month

The complete marketing system with AI-assisted intake plus the on-page SEO and blog publishing foundation for organic growth.

Book a call about Premium

Audit before changing the architecture

We inventory current pages, organic landing-page performance, backlinks, conversions, and indexed URLs before deciding what to keep, consolidate, rewrite, or retire.

  • Existing URL and content inventory
  • Search Console, analytics, and backlink evidence
  • Keep, improve, merge, redirect, or remove decisions

Give every old URL an intentional outcome

Pages with a genuine replacement receive a direct permanent redirect. URLs without a relevant destination should not be pushed to the homepage. Canonicals, links, sitemaps, and navigation are updated to point directly to the final URLs.

Improve the journey and the message

The new design clarifies who each service is for, what the next step is, and how visitors can evaluate the offer. Mobile usability, accessibility, page speed, and content hierarchy are reviewed together.

Validate before and after launch

Pre-launch crawls catch broken links, missing metadata, redirect errors, and unintended indexation. After launch, we verify analytics and conversion paths, submit the sitemap, and monitor coverage and crawl issues during the migration period.

Build the right foundation

Match the capability to the right contractor system.

Book a Strategy Call